#25 Mini Series – How to influence Generation C “5″

November 30, 2009 by Jake Pearce 

Welcome to the fifth in our mini series exploring how to influence Generation C – ageless, digital natives.

In Mini Series “1″ we explored Malcolm Gladwell’s “Tipping Point” as a way to get a few influencing ‘the many’ with Mavens, Connectors and Sales people.

In Mini Series “2″ I identified that Connectors are only half of the picture when it comes to broadcasting a message – you also need Conductors,which I define in overview.

In Mini Series “3″ I broke down the four types of Conductors briefly to start to understand how they can influence people – naturally including Generation C

In Mini Series “4″ we investigated  further the key differences between Connectors and Conductors and their relative regularity and visibility of influence

So – watch this video (4 minutes 35 seconds long) and consider:

  • The four types of Conductor (Information, Debate, Social and Debate Conductors)
  • What kind of people they are and how they influence their core network

To build an understanding of the eco systems of influence with a view to knowing how to influence Generation C itself.

What kind of Conductor influenced you this week?

Comments

One Response to “#25 Mini Series – How to influence Generation C “5″”

  1. Twitted by jakepearce on December 2nd, 2009 5:03 pm

    [...] This post was Twitted by jakepearce [...]

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